J. Ivester Lloyd

John Ivester Lloyd was the son of artist Thomas Ivester Lloyd. He was an author of both fiction and non-fiction books. He seems to have been particularly interested in hunting and most of his books have a hunting theme (either the horse or hound side of things). Probably not surprising considering his father was a noted sporting artist and Master of a beagle pack. Animals were at the centre of his children's stories. He also wrote some riding manual type books for children.

Mr. Lloyd was lucky in having three great artists illustrating his books, including his father T. Ivester Lloyd, Stanley Lloyd and Peter Biegel. From my experience of the books, the illustrations are the high point.

Horse & Pony Books:

JOEY THE TALE OF A PONY
FIRST EDITION COUNTRY LIFE 1938
ILLUSTRATED BY THOMAS IVESTER LLOYD
Reprinted as a Junior Country Life title in 1950
American edition first published by Scribners in 1950
EDITION PICTURED: First edition, Junior Country Life 1950 edition.
SUMMARY: Hunting story. When Farmer Blake spots the young unbroken  Welsh pony Joey he sees something special in the youngster. Joey soon illustrates a prowess in the hunting field which brings him to the notice of Susan, who determines to have him for her own. From then on Joey becomes an expert mount throughout the many varied hunts he attends.
PONYMAD VIEW: For hunting-obsessed readers only as there is very little in the way of plot or character development. High points are the illustrations and the evocative descriptions of the countryside pursuits of that era. Read full review for more.
PONYMAD RATING: 2 HORSESHOES
Read Review

THE PEOPLE OF THE VALLEY
FIRST EDITION COUNTRY LIFE 1943
ILLUSTRATED BY THOMAS IVESTER LLOYD & STANLEY LLOYD
EDITION PICTURED: First edition.
SUMMARY: Young Jimmy gets on the wrong train and this results in him having adventures in the hunting field and tracking down thieves!

JOHNNY RIDES OUT
FIRST EDITION CITADEL 1948
ILLUSTRATED BY STANLEY LLOYD
EDITION PICTURED: First edition.

WELL RIDDEN!
FIRST EDITION CITADEL 1949
ILLUSTRATED BY STANLEY LLOYD
SUMMARY: Traditional pony adventure tale in which a horsy brother and sister bring justice to a bunch of thieves as well as having fun with their ponies.

RIDERS OF THE HEATH
FIRST EDITION COUNTRY LIFE 1951
ILLUSTRATED BY PETER BIEGEL
SUMMARY: Traditional pony adventure tale in which horsy children get involved with horse rustlers.
EDITION PICTURED: First edition.
PONYMAD RATING: 2-3 HORSESHOES

ADVENTURE OF TWO YOUNG RIDERS
FIRST EDITION MOSS BROS DATE UNKNOWN
ILLUSTRATED BY T. IVESTER LLOYD
Paperback original.
EDITION PICTURED: First edition.
SUMMARY: Not a full length novel. Pony story about kids and that old pony book stalwart, gypsies. This was written especially for Moss Bros to advertise their riding clothes.

COME ON YOUNG RIDERS
FIRST EDITION MOSS BROS DATE UNKNOWN
ILLUSTRATED BY PETER BIEGEL
Paperback original.
There appear to be two different editions with different covers but as neither are dated it's impossible to work out which one came first or indeed if they both came out together.
EDITIONS PICTURED:  Both variations.
SUMMARY: Another short pony tale which was written especially for Moss Bros to advertise their riding clothes.

Collectors info:
Adventure of Young Riders and Come on Young Riders were paperback originals and are more of an advertising gimmick than pony books as they were written for Mos Bros to showcase their range of riding clothes! However the lovely illustrations make them collectable and they are not  too hard to find. Johnny Rides Out is fairly rare, all the other books can be found quite easily in the UK, although are rarer and can be pricey elsewhere. As far as I am aware only one of the titles was published in the USA.